Systems Impact Thought Leader | Author | Creative Conservationist
National Geographic Explorer. Chief Network Architect. Designer. Writer. Speaker.
“Until we integrate ourselves, our solutions will remain fragmented.”
Jay just opened two permanent exhibits at National Geographic Encounter in New York's Times Square -- a large scale wall-mounted installation entitled Piece of the Planet, and an immersive, soundscaped installation called "Message in a Bottle." Much of her best-known work spotlights the illegal ivory trade. In 2013, grassroots group March for Elephants asked her to visualize the blood ivory story on a huge, animated digital billboard also in main hub of the Big Apple, Times Square. Viewed by 1.5 million people, the internationally crowd-funded initiative aimed to provoke public pressure for revising laws that permit ivory to be imported, traded and sold. Asher also participated in the Faberge Big Egg Hunt in New York, where her oval ornament helped raise money for anti-poaching efforts in Amboseli.
A nomadic globe trotter who fell in love with New York while studying at Parson’s New School of Design, Asher Jay is determined to motivate you to understand you have real power in determining nature’s fate, and your – our – wild future.
“Conservation can no longer afford to be marginalized,” she asserts. “Today, we need everyone.”
How did Jay get started?
Not every person gets to make an impassioned declaration to a salaried position on Seventh Avenue and find his or her calling on the Serengeti but that is precisely how Jay began her journey. While she understands that most people take pride in never quitting, she believes it takes knowing when to quit to find one's self and purpose. So her path and process began at "I quit," which has since taken this city bird to the bush wild time and again. To tell compelling stories instead of sewn sartorial couture.
"Do not underestimate the power of a timely 'No.'"
CLIENTS & COMMISSIONS /
National Geographic Emerging Explorer, UN Women Design Star
Prada, Adidas, Airbnb, National Geographic Society, National Geographic Partners, National Audubon Society, Soapply, WWF, Biotherm, Wild Aid, American Museum of Natural History, US-Embassy Kenya, Rocky Mountain Wolf Project, African Wildlife Foundation, Save Our Elephants, Thinking Animals Inc., Frankfurt Zoological, Society Amazon Aid, Elephant Voices, Elephant Family, Wyoming Untrapped, International Anti-poaching Foundation, Rhinos Without Borders, Africa Geographic, Pangea Seed, Elephants DC, Burn The Ivory, Sea Shepherd Society, See Turtles, March For Elephants, Hands Off Our Elephants, Great Whales Conservancy, Whale and Dolphin Conservation, Mission Blue, TEDx, Canon, Climate Change 4 Real.